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Social Media and Advertising

 A Guide to LinkedIn Advertising, Part Two
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By michael
In Social Media and Advertising
Posted November 5, 2017

A Guide to LinkedIn Advertising, Part Two

The How-to Guide for Creating a LinkedIn Ad Campaign Now we have the background, and a better idea of why LinkedIn is an essential component of your online advertising strategy, let’s take a [...]

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 A Guide to LinkedIn Advertising, Part One
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By michael
In Social Media and Advertising
Posted October 31, 2017

A Guide to LinkedIn Advertising, Part One

Understanding LinkedIn and Leveraging it for Success So you want to place an ad on LinkedIn. That’s a good choice, and it can be the right choice for your business, but do you really know what [...]

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 The Instagram Advertising Landscape, Part 3
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By michael
In Social Media and Advertising
Posted October 17, 2017

The Instagram Advertising Landscape, Part 3

Creating Your Ad Campaign In Part 1, we introduced the features of Instagram advertising. In Part 2, we started walking through the basic steps to setting up an Instagram ad campaign, through [...]

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 The Instagram Advertising Landscape, Part 2
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By michael
In Social Media and Advertising
Posted September 18, 2017

The Instagram Advertising Landscape, Part 2

Creating Your Ad Campaign In our last installment, we discussed the basics of an Instagram ad campaign, especially what makes them special – the options for photo or video ads, and the carousel [...]

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 A Beginner’s Guide to the Instagram Advertising Landscape
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By michael
In Social Media and Advertising
Posted August 4, 2017

A Beginner’s Guide to the Instagram Advertising Landscape

Part 1 We all know Instagram, the photo and video upload app that has kept noses to the screen since 2010, but what may be less obvious is that Instagram is powerful tool for advertising on [...]

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