Disruptive Marketing
In our sound-bite world, buzzwords frequently dominate professional landscapes. In fact, the concept of ‘buzz’ was itself once a buzzword. Today, we talk about end users, target audiences, and [...]
Six Steps to Plan a Great Content Campaign
Why plan? Isn’t spontaneity the spice of life? Isn’t it more fun to get up and do something and see where it takes you, instead of planning every little detail? Yes and no. It is great fun to [...]
4 Great Blogging Tips to Pull in Better Traffic
If you’re here, you’re into content. And online, your content strategy – your persona-on-the-web – is most likely going to include a blog. Now, that’s not just because a blog has become part of [...]
Five Tips for Better SEO
Content marketing is built on writing, and when you go online, writing is built on SEO. At BlueJay, we’ve distilled the plethora of SEO advice out there into a few simple points that inform the [...]
DIGITAL MARKETING: 3 DO’S AND 3 DON’TS.
In today’s day and age if you don’t have a digital marketing presence, do you even exist? It’s an effective method for marketing, but beyond that it’s quick and easy, right? Wrong. Even though [...]